Nicole Keller George is a film and music video Executive Producer. She built out her vision of managing and producing a series of client projects - ranging from music videos, digital and branded content. She had previously co-founded the The Arcana Group in 2016.
Prior, she had launched her own consulting group, which aided in bridging the gap between the tech and entertainment industry. Working with clients such as BLADE, PPL and YOSHIRT, Nicole's focus is creating additional revenue streams, and finding ways to drive value for her clients by maximizing brand awareness and likability across all mediums. She currently is an Advisor on the Board of Directors for PPL -- which is a private business networking platform for leading creatives, entrepreneurs and engineers. Additionally, she is Co-Chair on the Board of Directors as a Los Angeles Ambassador for MusiCares, the official charity arm of the GRAMMYS, which provides a safety net for musicians.
At 19 years of age, Nicole began her career in the entertainment industry, while still in college, working in film/tv alongside notable names such as: Nicole Kidman, Naomi Watts, Andrew Garfield, Ewan McGregor, Daniel Craig, etc. It wasn't until a few years down the line, while working at Creative Artists Agency (CAA), that she would discover her love for the music business. After three years of working at CAA, she found herself working for renowned musician, Kanye West, whom she credits having learned a great deal from.
Nicole's work ethic and dedication to deliver excellence has created strong and lasting relationships throughout the years. She skillfully represents and positions her clients, while leveraging personal relationships, in order to maximize awareness and create strategic partnerships. Her ability to recognize holes within companies, and quickly deliver solutions has pivoted her clients into various directions that led them to streamlining additional forms of revenue.
"I push myself to continuously be better in my professional and personal life. Every varying form of the entertainment industry and it's infrastructure are undergoing an extraordinary technological revolution - and we get to live it in real time. We are alive during a time when technology and art/the entertainment industry are at a pinnacle. Two fields that are immensely influential. I'm extremely fortunate in that I'm passionate towards my work. I hope I can continue to live life according to what fuels my passion."